Bruno is a Design Leader with over 20 years of experience. As a strong advocate of inclusive design, he adds this dimension to all the work that he does. He worked within a broad range of industries, including automotive, financial services and retail. Prior to joining BCG, he spent time at Accenture, and in 2013, he became one of the first Fjordians in São Paulo, helping Fjord to grow an entirely new team from the ground up. He also spent 1 year building the Service & Experience Design capability within KPMG’s flagship Customer Practice team in London. Now as part of the Devbridge Team I Head the product design capability for London.
Are we on the path to Inclusive Design 2.0
As more companies understand the benefits and business advantages of appling the Inclusive Design approach for products and services, I survey the current level of opportunity in this fast-growing field.
I present strong cases for moving towards business innovation that is powered by an emerging Inclusive Design 2.0 - with user-centred design principles for product development expanded to keep pace with the constant evolution of trends in data and technology.
Catch Bruno's talk at Modern Frontends Live!